Social innovation is about creating new ideas aimed at improving human and society's well-being and enhancing individuals’ ability to act. These can be products, services or models that meet social needs and create new social relationships.

The model of social innovation is based on the image of a spiral. The starting point is an idea with innovating potential (for example: the methodology or a specific component of your work integration programme). This idea should be conceived bearing in mind the feasibility of its replication and ability to include (scalability) the highest number of beneficiaries (in your case, marginalised and vulnerable people, other work programmes and WISEs, public authorities, etc.). The ideas must then be tested with pilot or prototype programmes and, provided the results are acceptable, replicated.

The underlying premise is that good ideas have a knock-on effect that favours a deep transformation of social systems – causing a social impact – i.e. changes of deep social patterns of thinking and behaviour.